H類院校專業(yè)推薦(4)花卉園藝營銷

        瓦格寧根大學(xué)詳細(xì)信息>>>>

       瓦格寧根大學(xué)的本科是在它的萬豪勞倫斯坦學(xué)院完成的，學(xué)制和別的H類院校都一樣，4年的，畢業(yè)后可以直接升入瓦格寧根大學(xué)就讀碩士，不需要加讀碩士預(yù)科?；ɑ軋@藝營銷是萬豪勞倫斯坦學(xué)院比較有特色的一個專業(yè)，學(xué)生在學(xué)習(xí)花卉園藝方面的專業(yè)知識的同時(shí)，還有商科營銷類的課程，這樣畢業(yè)的孩子就是一個比較復(fù)合型的人才。

　　學(xué)生畢業(yè)后很容易能在荷蘭找到相關(guān)工作，荷蘭是世界花卉出口的第一大國，學(xué)生在這個領(lǐng)域是非常容易找到工作的，而且在學(xué)校上學(xué)的同時(shí)，需要做相關(guān)的實(shí)習(xí)，那么學(xué)生畢業(yè)后很可能就在當(dāng)時(shí)實(shí)習(xí)的公司就業(yè)了。

　　以下是學(xué)校的課程設(shè)置：

　　First and second year

　　In the first two years, you will study together with students in Fair Trade Management (FTM) or International Agribusiness and Trade (IAT). You will build your competence in a wide range of subjects, such as market research, management and the planning and organisation of marketing. Then there is crop knowledge, conventional and organic crop cultivation, storage techniques and the transport of fresh and processed produce.

　　During the first period of the second year, you will undertake a nine-week work placement in a horticulture company. At the end of year two you will set up your own horticultural 'business' with a group of students, which requires creating and carrying out a business plan.

　　Third and fourth year

　　In year three you will move on to the Horticulture and Marketing major. The first semester is dedicated to a practical assignment. You will manage a mini horticultural enterprise in groups. Each group also analyses the sector of one of the common horticultural crops, including the consumer market. Following this, you and your group will carry out a quantitative research on your own crop cultivation and write a report about it.In term two you will also analyse a horticultural company of your own choice and write an e.g. ISO, GAP or MPS quality handbook about it together with your group.

　　The second semester is spent on one or two work placements, taking in total at least 18 weeks. One of these placements is expected to take place in a country that you do not originate from.

　　The fourth year starts off by choosing a suitable minor, for example International Agribusiness and Trade, Regional Development and Innovation or courses in Plant Sciences at Wageningen University. Your graduation assignment will be spent at an external company or institution anywhere in the world.